In today's rapidly evolving technological landscape, organizations are increasingly leveraging artificial intelligence (AI) to gain business strategy a competitive edge. This trend is particularly pronounced in the realm of Customer Acquisition and Business Insights Strategies (CAIBS), where AI-powered solutions are transforming how businesses acqu

Research methods form the core of any rigorous investigation. Whether you're a seasoned researcher or just beginning your academic journey, understanding these methods is crucial. This practical guide will empower you with the insights to navigate the world of research with assurance. From specifying your research question to interpreting data, we'